ParticipACTION: Walk in the Park

ParticipACTION Ad "Walk in the Park" © Malcom Sutherland

One of my favourite ani­ma­tion direc­tors, Mal­colm Suther­land, directed and ani­mated this fun short advert for the non-profit group Par­tic­i­pAction ear­lier this year. Stu­dio Pas­cal Blais was in charge of the pro­duc­tion and sound design.

I love the mor­ph­ing effect between the scenes. Some­times I find the boil­ing line a bit too much but here it just suits the style so well you don’t even notice is there, ok I lie you do notice is there but not in an annoy­ing dizzy­ing way. And I always like the colour palette Mal­com uses on his projects, there’s a 70’s fic­tion feel to it that makes me feel right at home, for some reason.